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Case Study: District-Wide Brand Refresh

Case Study, Education

Details

Client

Channelview ISD

Project

District-Wide Brand Refresh

Case Study Focus

Environmental Graphics

Practice

Education

Channelview ISD hired Huckabee to support ongoing projects in the district as part a high-impact bond program. These projects were complemented by a district-wide branding project led by our Environmental Graphics team. 

We led Channelview through a comprehensive process to explore options, and then applied graphics across different mediums. By looking at the current brand and discussing what messages were important for the district to share, we helped create new logos and branding for each campus. Many stakeholders helped bring life to Channelview’s vision. Those involved felt that school pride, campus involvement, and tradition were just a few of the positive results the new brands will foster. 

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